Standing Out: Embracing Unique Approaches as a Fashion Photographer

In this exciting episode of "It Starts With A Click," I delve into the unique choices and practices that set me apart as a fashion photographer. Join me as I share how embracing my individuality has allowed me to build a fulfilling and unconventional career. Discover why I choose not to worry about Instagram followers, forgo having an agent, shoot consistently every week, thrive outside of a big city, indulge my love for travel, and diversify my income sources beyond photography.

In a world where social media often dictates success, I challenge the traditional notion of focusing on Instagram followers. Instead, I prioritize pitching, and putting my efforts into other, more useful forms of marketing. I'll reveal the strategies I use to grow genuine relationships with clients who truly appreciate my work.

While many fashion photographers seek representation through an agent, I'll explain why I've chosen to navigate my career independently. I'll discuss the benefits of maintaining creative control and how taking the reins has allowed me to shape my brand and pursue projects that align with my vision, whilst protecting my time and space.

Contrary to the trend of gravitating towards big cities, I'll shed light on the advantages of living outside the bustling urban centres. My experiences will demonstrate how being in the countryside has not hindered my growth as a fashion photographer, but rather offered unique opportunities and a more balanced lifestyle.

Travel is something I enjoy, but contrary to most photographers, is not what I desire for my business. I discuss why I’m not interested in travelling for work.

Furthermore, I'll address the misconception that photography must be the sole income stream for a fashion photographer. By diversifying my revenue sources, I've built a sustainable and stable business.

Join me on this episode as I challenge conventional norms and offer a fresh perspective on thriving as a fashion photographer by embracing authenticity, independence, consistency, and a diverse approach to income.

Key Takeaways:

  • Embracing Authenticity Over Instagram Followers: I prioritize meaningful content and genuine connections with my audience, rather than obsessing over follower counts.

  • Independence Over Agent Representation: I choose to navigate my career independently, maintaining creative control and shaping my brand on my terms.

  • Consistency in Shooting: Committing to shooting intentionally, rather than as much as possible.

  • Flourishing Outside the Big City: I reveal the advantages of living in the countryside, which has provided unique opportunities and a more balanced lifestyle.

  • Staying at Home: I share why travelling for work is not for me, and how I’ve come to that decision.

  • Diversifying Income Sources: Beyond photography, I incorporate education, collaborations, and other ventures to create a stable and resilient business.

Follow me on Instagram (@oliviabossert) and TikTok (@oliviabosserteducation), and visit my website (www.oliviabosserteducation.com) to stay connected.

Tune in to the episode for valuable insights on breaking the mold, embracing individuality, and building a thriving fashion photography career by doing things differently.


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The Impact and Service of Fashion Photography

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A Reintroduction: Embracing Creativity, Overcoming Challenges, and Building a Holistic Fashion Photography Business